Project Description

Our Community Birth Center Branding

As a pro bono project, I volunteered over 40 hours of my time to help Our Community Birth Center, a Lane County based non-profit, create a full brand identity.  As a mom with a positive experience giving birth at the former Peacehealth Midwifery Birth Center which was closed in mid 2019, I was motivated to volunteer my design services to help bring the Birth Center back to the community. I worked closely with the founder of the Organization to develop a custom logo and branding, web design, marketing materials, social media graphics, and business cards. These materials helped kickstart the official fundraising campaign and provided an easy-to-use set of tools for organization members to create their own marketing materials for future events.

Logo Design

Color Palette

Brand Mood Board & Typography